Saga Design Studio is a unique and innovative interior and architecture firm. Our task was to design an identity that represents the studio’s values and expertise in a simplified way.
We began our creative process by exploring the concept of doors – the entrance to a new space, a symbol of possibilities and opportunities. We then took this concept further, by using a door as a metaphor for the two key services that Saga Design Studio offers: architecture and interior design.
To reflect the premium nature of Saga Design Studio’s services, we opted for a black and white color palette, evoking sophistication and elegance. Our bold identity, with its clean lines and simple yet impactful design, perfectly embodies the studio’s values of creativity, professionalism and attention to detail.
Overall, our goal was to create an identity that not only represents Saga Design Studio’s services, but also stands out in a crowded market. We believe our design achieves this goal by being simple, memorable and effective.