Saga Group is a construction company that specializes in constructing tenement houses, residential and commercial buildings. Our task was to design the company’s identity and stationery to reflect their core values and services.
To create a simple yet effective logo design, we took inspiration from tenement lines and home sections, representing Saga Group’s expertise in constructing buildings. The logo also features an up arrow that symbolizes growth, with the thickness of the arrow increasing from bottom to top.
For the color scheme, we opted for a black and white palette, which gives a timeless and elegant look to the brand. The simplicity of the logo and color scheme is meant to convey Saga Group’s professionalism and expertise in the construction industry.
